Case studies
“Control your cholesterol” campaign
Customer:
A national campaign has been organized in order to prevent thepopulation from cholesterol problems. The slogan that is being usedis "Mira por ti, controla tu colesterol" ("look after yourself, control your cholesterol").
It was important to create an easy-access website for the cholesterol campaign. This campaign is organized by the Fundación de Hipercolesterolemia Familiar, the Fundación Española del Corazón and the Federación de Diabéticos Españoles. It also collaborates the Ministerio de Sanidad y Consumo, Schering-Plough and MSD.
